Tres London is redefining childrenswear through the lens of quiet luxury. The British-made label was founded by former womenswear designer Monica Soni, who desired to find something for her newborn that reflected her own modern, minimalist aesthetic.

Drawing on her own experiences in the luxury womenswear sphere, Monica wanted to bring the same attention to proportion, materials and considered design to childrenswear. Her end goal was to create pieces that feel understated, effortless and quietly luxurious, whilst still feeling made for real family life.

Monica spent more than two years finding the right UK manufacturing partners, approaching each piece more like a fashion house than a traditional childrenswear label. Designs can take anywhere from nine months to two years to develop, with every piece wear-tested for fit, longevity and comfort. The intention is to create deceptively simple, beautifully made clothes with thoughtful details that reveal themselves over time — pieces to be worn, loved and passed down.

“I wanted to create the childrenswear I couldn’t find when I became a mother: pieces with the same attention to proportion, material, craftsmanship and detail that I had always valued in luxury womenswear.” Says Monica, “For me, luxury isn’t about being precious or overly elaborate. It’s about the things you notice when you really appreciate intentional design and quality: how it feels, how it wears, the thought behind every detail and the way it becomes part of your life. Tres London is our attempt to bring that sensibility to childrenswear, creating beautiful, understated pieces that feel effortless today but are made to be treasured for years to come.”

Prices at Tres London start from £45 for jogging bottoms up to £148 for a merino wool cardigan. Gifting has become an important part of the business, particularly through Tres London’s bespoke personalisation and hand-embroidery service (available for an additional £10), which allows pieces to become genuinely personal keepsakes.

As the brand sets to expand in the coming months they are looking to reach new audiences both online and through retail, most recently with their physical launch at Blue Almonds, Chelsea’s luxury childrenswear boutique. Alongside their retail launch, Tres London was also recently awarded Gold at the 2026 Junior Design Award for Best UK/International Fashion Newcomer.

“Ultimately, we want to bring a fresh, fashion-led perspective to childrenswear — one that feels relevant to how modern families aspire to dress and live.” Says Monica.

To see Tres London’s full collection, visit www.treslondon.com